My traditional, old school folks, really have a lot to say about the books that are one hundred pages or less. I have even had some say those books aren’t really books. Well, let me make the case for the quick read.
Gone are the days that a book has to be 300 pages. This is the microwave age. Everything is expected to be quick. With the introduction of self-publication, came a lot of protocol changes for the publishing industry. Thanks to Kindle Direct Publishing, anyone can create an eBook. These eBooks range in price and in page number. Readers have become used to short reads and even expect them.
What makes a short book a… well, a good book? There are a couple of common myths associated with short books. First and foremost, a book having decreased page numbers does not mean the information inside should have decreased value.
- Publishing a short book is an opportunity to give laser focused, niched information in a bite sized chunk. Consider solving one problem with one to three solutions in your eBook.
The second myth is that it is okay to price a short book the same as a book of average page numbers.
- It is not always wise to price your 50 page eBook the same price as a 300 page print book. Things to consider include the pricing tiers of your genre and the pricing threshold of your readers/clients.
In short, pun intended, quick reads can bring great -time saving value- to their readers. Not only can quick reads (as eBooks or print books) bring you credibility, they can bring you much needed passive income. Are you speaker? Have a book to sell from the stage. Are you a coach? Have a book to sell to those not quite ready for your program. Are you an Expert introducing a new expertise? Shift your audience with a book and start making money while you build the credibility for your new expertise.
Want to know the real secret of how short reads can make you more money? Think about an old, used car. Is more money made from a junk car by selling the whole car or by selling the parts of that car one by one? Riiiiiight, the latter. You make way more money by selling the car in pieces than if you tried to sell it whole. Now think of that big book you want to write. You just want to make sure it has everything on all the topics concerning the subject matter. Not only would your readers take in the information better if you broke the big book up into a series of smaller books, BUT you would make more money on the series than on the one book.
Get smart and don’t sleep on short reads. If you need help determining whether your short read contains enough value or how to pull a series out of your regular sized book, let’s talk about it.