Social media is where we have become accustomed to marketing for free. Some businesses are doing it wrong. Some businesses were doing it right and are no longer having the same success with getting traffic to their offers and email list. Well, the great thing is that using your social media is just one of many ways to successfully market your business. Here are 4 ways that you can do just that -starting today.
1. Contact your correct leads. Take your current list of leads that haven’t done business with you yet and reach out. No, I don’t mean to send a mass email to them all. I mean go old school and call them or add some new school and DM them. Your goal is to rediscover whether they are having the same pain points and let them know the current solutions that you have to offer.
2. Networking. Go to places and events where your ideal clients gather. Get in there and introduce yourself. The goal is to exchange contact information and figure out the best time, now or later, to learn more about their needs, and their struggles. Using their pain points and the transformation they are looking for, offer your solutions.
3. Advertising. Paid advertising is still within your reach because it doesn’t have to be overpriced. Anyone who holds the attention of your ideal clients is a potential source to spread the word about your service. What podcast, YouTube show, or even live event can you pay to advertise your service?
4. Pre-discovered Influencers. You don’t have to use your social media, use someone else’s. There are nano & micro-influencers who may not even realize the power of their influence. You see how their audience wants to dress like them, be healthy like them, read the books that they read, etc… Offer your service to them in exchange for their endorsement or pay them to talk about your service to their audience.
If you need support with strategies to reach your first 6 figures in revenue, let’s talk. It’s FREE. ShaCannon.info/talk