Breathing Life Into Your Small Business Email List
Business conversations have evolved, and nowhere is this more crucial to have these conversations than with your email list. Talking to your email list isn’t just about sending out promotions or updates; it’s about creating real connections, understanding...
How To Get Money From Small Business Networking
For over a year, I’ve consistently attended business conferences. With my attendance, I have always laid the groundwork for bringing in future revenue in the thousands. However, this conference it was my goal to leave the conference with “cash in hand” (more like...
Creating Influence: The Blueprint
I’ve loved her from watching her HBO series Insecure and from her answer to the question referring to the 2017 Emmy Awards, “Who are you rooting for tonight?” when she responded, “I’m rooting for everybody Black.” I have had the pleasure of seeing Issa Rae speak at a...
Bridging the Gap with Touchpoints
Not only does the research show that business owners need to “touch” a potential client at least 7 times before they will buy, but touchpoints are an important key in relationship building before and after the sale. Touchpoints serve as bridges that connect you and...