Storytelling: 4 Stories You Need For Your Brand

Marketing, Strategy

Storytelling is the heartbeat of human connection, a timeless way to convey meaning, evoke emotions, and inspire action. For online, service-based entrepreneurs, it’s not just a tool—it’s the essence of building trust and relatability in a digital world where personal...

How to Compete and Win by Elevating Client Experience

Business Management, Marketing, Service

Standing out through a superior client experience can be the key to building sustainable growth and client loyalty. In a competitive market where many offer similar services, providing an exceptional client experience not only sets a business apart but also fosters...

Contributing Writing To Elevate Entrepreneurs’ Brands and Increase Revenue

Content, Marketing

Having highlighted speaking as a powerful avenue of entrepreneurs to borrow audiences to introduce themselves to more potential leads for increased visibility and amplified credibility in a past article, let’s add writing for established platforms as another potent...

Visibility and Credibility Through Speaking For Entrepreneurs

Content, Marketing

Speaking opportunities offer a powerful avenue for entrepreneurs to increase visibility and amplify credibility, especially when navigating the path to their first six figures. In a crowded digital space, standing out is essential, and few strategies are as effective...

Creating Raving Fans To Create A Community For Your Small Business

Marketing, Strategy

For most service-based businesses, the majority of sales will come from those who ‘like, know, and trust’ us because they have already been nurtured by us. The goal is to build a community where we get them in one place so that we can nurture them more, engage with...

Introduction to Customer Relationship Management (CRM)

Marketing, Tech

The lifeblood of a business is leads. You can’t get new customers without first getting new leads. But you have to organize these leads. Let’s use simple numbers. If your revenue goal is 6-figures or about $8,400 a month and your offer is $400, then you must sell 21...